On December 7, DoubleClick Search V3 (DS3) released the following new features:
- Keyword bid history: View the bid changes for keywords over a period of time. You can see who made each bid change, when, and by how much. Look for an in-depth blog post on this new feature in the coming days.
- New algorithm for Floodlight Tag bid strategies: The new algorithm for Floodlight Tag bidding has launched! The new algorithm maximizes your return while hitting your Floodlight tag-level goals more accurately.
- Multiple email addresses for reports: Specify more than one email address to send downloaded or scheduled reports.
- Download Excel-compatible CSV files: Download reports in CSV files that are in an Excel-compatible (UTF-16) format, and upload files of this type back into DS3.
Read the Help Center release notes for more information on these features, and on issues fixed in this release. To ensure you learn about new features in upcoming DS3 releases, enter your email address in the Follow by Email box to the right of this post.
Posted by the DoubleClick Search team
